Fried chicken fans, get ready for the arrival of South Korea’s largest fried chicken chain, BHC Chicken, in Singapore. Head to Marina Square on 26 April, Wednesday, for its official opening and special opening promotions.
BHC (which stands for “better and happier choice”) Chicken is the largest fried chicken chain in South Korea with a cult-like status and loyal following. Globally it already has a total of 1,995 outlets, but is set to further expand into other countries. This new 108-seater outlet in Singapore will be the fourth overseas outpost, following one each in Malaysia, Hong Kong and Los Angeles.
What to expect
The chain boasts the largest variety of fried chicken in terms of flavours and preparation styles, complete with a comprehensive side menu of snacks. Unfortunately, Singapore will have a condensed version of the menu although it promises signature items and hot favourites.
Expect to find Bburinkle Chicken (crispy fried chicken coated with cheese and vegetable-flavoured seasoning, accompanied by a Bburing Bburing dip); Cheese Balls (gooey molten cheese spheres); Sotteok (sausage and rice cake skewers) and many more.
Fans can look forward to the opening promotions such as free Cheese Balls with any purchase (April 26 – May 7) and Spin The Wheel for instant prizes like exclusive merchandise, vouchers and free sides (Apr 28 – May 1).
BHC Chicken will open on Apr 26, 2023 at 6 Raffles Boulevard, Marina Square, #02-332A and #02-332F.