This new permanent cafe run by East Japan Railway Company (JR EAST) is a one-stop destination for all things Japanese. For starters, you’ll be able to speak to the friendly, bilingual staff to plan your itinerary and even purchase your JR passes (includes JR East, JR Kyushu, JR West, JR Shikoku, JR Central and JR Hokkaido) before making your way there. There will also be a monthly theme where they will focus on the lesser-known prefectures of Japan, where you can also get your hands on snacks and kawaii items from that particular region, alongside popular merchandise from JR East’s retail stores.
Food-wise, the cafe will be adopting a bunch of F&B recipes created by the JR East Food Business (JFEB), a subsidiary under the JR East Group which owns over 50 different F&B establishments in Tokyo. Some of the dishes you can expect is The Ultimate A.B.C. Burger ($22) from one of their burger restaurant chains, which sees the combination of avocado, bacon, cheddar cheese and 160g juicy wagyu beef patty between fresh lettuce and soft buns from Boulangerie Asanoya; and the Kaisen Avocado Don ($18), a solid rice bowl of salmon sashimi, scallops and avocado from JFEB’s Nomono Kitchen. To keep things fresh and exciting, they’ve also thrown in a monthly rotating menu that will feature signature dishes that represent that particular region for the month.
