Mamee Monster loves Hello Kitty: All you need to know about this limited-edition pink noodle snack

, Mamee Monster loves Hello Kitty: All you need to know about this limited-edition pink noodle snack

It’s pink, fruity and has two beloved characters you grew up with: Mamee Monster and Hello Kitty. We are talking about the nostalgic crunchy noodle snack which has been given a unique twist in celebration of Hello Kitty’s golden anniversary. 

The Mamee Monster ♡ Hello Kitty collaboration comes in four pastel-hued packaging (in blue, green, pink and purple instead of the familiar yellow) and features Hello Kitty celebrating her 50th birthday, strolling in the park, having a picnic, and basically enjoying life. 

, Mamee Monster loves Hello Kitty: All you need to know about this limited-edition pink noodle snack

But here’s the kicker: it comes in a brand-new, specially created flavour, Lychee Berry. The fruity flavour has been described as a “blend of sweet notes” and is complemented with pink noodles for a fun and exciting twist.

And excited we are to try it. It might take a little digging, though, because the exclusive packets are not sold individually. They are hidden in 30 percent of Mamee Monster ♡ Hello Kitty family packs in Singapore, which means you need to be lucky to get your hands on one.

, Mamee Monster loves Hello Kitty: All you need to know about this limited-edition pink noodle snack

Each family pack includes an exclusive DIY Collectible Postcard set that comes with a Hello Kitty or Mamee Monster sticker pack. Collect all 20 unique designs and use the stickers to personalise your postcards. They are the perfect keepsakes for any Hello Kitty fan.

Fans can also claim a Mamee Monster ♡ Hello Kitty pouch at nine Fairprice Xtra outlets with a minimum purchase of four Mamee Monster ♡ Hello Kitty family packs in any flavour. Each eight-piece pack contains the classic seasoning flavours of Chicken and BBQ in Hello Kitty-themed packaging, and is priced at $2.20.

, Mamee Monster loves Hello Kitty: All you need to know about this limited-edition pink noodle snack

Plus, stand a chance to win a dream vacation for two to Sanrio Puroland and exclusive Hello Kitty merchandise. From now until Dec15, buy any Mamee Monster ♡ Hello Kitty family pack, snap a photo, share it on Instagram or Facebook and tag Mamee Monster Singapore and a travelling buddy. Snap a photo of the mystery flavour pack, and you get extra five chances to win.


Mamee Monster ♡ Hello Kitty products are now available in stores islandwide, including NTUC FairPrice and Giant, while stocks last. Get more details on Mamee Monster’s Instagram and Facebook pages.