A hipster fashion festival is coming to the western heartlands of Singapore next week

Fashion is meant to be exclusive—you can either quietly resent the fact from outside the golden bubble, or take pains to make it a little more accessible to the everyday public. Untitled Collective has chosen to go with the latter. From Oct 20-22, the creative agency will host a weekend-long fashion art festival, designed to present an “anti-elitist window” into the multi-dimensional mind of designers and visual artists.

Titled “Outsider”, the festival will showcase an immersive experience of live art, exhibitions, installations, fashion presentations and workshops—all set against the supermarket backdrop of BigBox HyperMart. For the fashion show, 10 featured fashion designers from Hong Kong, China, Taiwan, Thailand, Malaysia, and Singapore will kick off the inaugural event. To match, 10 local artists will include visual art installations that mirror the festival theme. Singapore’s own Simon Ng will headline as the festival’s featured artist, and exhibit his artwork in collaboration with apparel from local fashion brand Voltaire Visions.

The exhibition space will be divided into two zones for fashion and art respectively, and feature 45 works from this year’s Nanyang Academy of Fine Arts (NAFA) fashion graduates, alongside the established names—to recognize and encourage the up-and-coming talent pool in Singapore. Honestly, we’re most excited about seeing what the collective will do with the space inside the garish green building. But kudos to Outsider, for showcasing fashion and art as inclusive art forms everybody can appreciate, and their attempt to break down some pretty stubborn, age-old conventions.

Outsider happens Oct 20-22, 11am-10pm, at BigBox HyperMart (next to Jurong East MRT Station). More info here