Singapore’s advertising agencies garnered 14 awards at the recent prestigious Cannes Lions 2014, with agencies like BBDO Proximity Singapore, Grey Group Singapore and Ogilvy & Mather Singapore walking away with the majority of the plaudits. Watch four of our faves below:
“Know Your English” Web Banners*
By: Grey Group Singapore
Advertiser: British Council
Award: Bronze Lion
Category: Web Banner
Psst, you might have also noticed some really awesome British Council ads on our website a few weeks back. These “Know Your English” web banners enable you to learn the meaning behind any word you highlight while reading online. How ingenious!
Offline Book
By: DDB Group Singapore
Advertiser: Math Paper Press
Award: Gold Lion
Category: Mobile / Media, Entertainment and Leisure
Movie Emoji
By: Ogilvy & Mather Singapore
Advertiser: Singtel
Award: Silver Lion
Category: Mobile / Messaging Campaigns
Air-Oil
By: Ogilvy & Mather Singapore
Advertiser: Philips
Award: Silver Lion
Category: Outdoor / Integrated Campaigns
Curious about the other winners are? Find out more here.